Parliamo con gli Occhi

Ads campaign on Facebook and Instagram, to promote brand awareness and web-site visits.

The original image was replaced before the launch of the campaign, due to the contagion from covid-19, which at that time was not yet widespread in Italy (early February 2020), but which was already widely treated by press and medias.

However, the solid base concept permitted the replacement of the visual part of the campaign with no relevant changes in terms of meaning of the expressed message.

Client: Ottica Casalserugo Srl
Services: Social Media; Ads;